POPPY DELEVINGNE IS THE NEW FACE OF SISLEY

She’s the elder sister of topmodel Cara Delevingne, she was a Chanel brand ambassador and played a karaoke singer in Maroon’s music video Sunday Morning: Poppy Delevingne is one of the best-known faces in the British fashion world. She has featured in campaigns for the likes of Burberry, Louis Vuitton and Alberta Ferretti. This spring, Poppy Delevingne is the new face of Sisley Paris and stars in an amazingly funny video for the launch of Black Rose Eye Contour Fluid.

Poppy plays a British diva who is enjoying her lavish stay at the Ritz in Paris, while being interviewed by French TV journalist Alexandra Golovanof, who looks like French actress Laura Smet. She wants to know Poppy’s beauty secret, especially which French products she uses in her daily routine. But the British model gets distracted by her personal assistant or by the smell of delicious French croissants.

THE BENEFITS OF THE BLACK ROSE IN A FLUID

When Sisley first launched Black Rose Cream Mask in 2011, it soon became a cult product. The Black Rose line was then enriched in 2014 and 2017 with Precious Face Oil and Skin Infusion Cream. This spring, the sensory voyage continues with a new interpretation of Black Rose, this time focusing on the delicate eye contour. Black Rose Eye Contour Fluid combines three actions to give rejuvenated, fresh, bright and revitalised eyes.

Aqueous Black Rose extract smooths the skin texture and enhances the reflection of light. Padina pavonica extract strenghtens the skin’s hydric layer to encourage hydration of the eye contour and smooth the area. Thanks to its powerful anti-free radical properties, Vitamin E Acetate protects the delicate skin of the eye contour area.

Black Rose Eye Contour Fluid (Fluide Contour des Yeux à la Rose Noire) intensely moisturizes and nourishes the eye contour area, leaving it soft and velvety.

Puffiness and dark circles are targeted by toning active ingredients like red vine extract and caffeine. Moreover, the combination of chlorella extract and red vine extract provides a glow-boosting action to illuminate and bring radiance to the eyes.

Its comfortable texture melts into the skin like a cream, while remaining fresh and lightweight like a gel. Micro pearls illuminate the eye contour to give a more rested, radiant and refreshed appearance. To massage the eye contour, Black Rose Eye Contour Fluid has a cold precision ceramic tip to stimulate this fragile area. It provides an instant decongesting sensation.

VIDEO: POPPY DELEVINGNE PLAYS THE DIVA FOR SISLEY PARIS

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If you liked our article Poppy Delevingne is the new face of Sisley, check out our latest articles on beauty and and luxury cosmetics.

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