Her mother is a model and actress and one of the most beautiful women in the world, her father is one of the most successful actors in France: Deva Cassel, the 15-year-old daughter of Monica Bellucci and Vincent Cassel, is the new face of the latest Dolce & Gabbana ad campaign.

The campaign for Dolce Shine Eau de Parfum was shot in May 2019 in Ravello, a magnificent village on the Amalfi Coast. Domenico Dolce and Stefano Gabbana are particularly attached to this part of the Campania region. Their ad campaigns with David Gandy for Light Blue, Dolce & Gabbana’s most successful fragrance, were shot in Capri.

(Above) Deva Cassel stars in the Dolce Shine campaign by Dolce & Gabbana.

Dolce Shine Eau de Parfum, the new fragrance of the Italian duo, is inspired by the moment between winter and spring when the first rays of sunlight trickle into the gardens of the Amalfi Coast. According to Dolce & Gabbana, “the fragrance embodies the magnetic and smiling woman who shines and catches the eye wherever she goes. Glowing, she can make any day brighter just by her presence”.

Dolce Shine is a solar, cheerful, fresh and fruity floral scent created by French perfumer Marie Salamagne. It bursts with Italian joy of life, la gioia di vivere. Colourful juicy mango and bright jasmine combined with sundrenched blond woods create a sunny fruity floral fragrance. A lovely fragrance for millennials who celebrate summer and the lightness of being.

In the colourful top notes, a luscious mango contrasts with the zesty tartness of natural grapefruit essence. The heart of the scent blooms with jasmine and orange blossom. The ozonic salty accord brings the rich floral absolutes to life. The solar radiance of the scent persists in the creamy drydown, a supple accord of sundrenched blond woods, smoky Australian sandalwood and silky white musk.

Dolce & Gabbana focus on ad campaigns and fashion shows for millennials. Therefore, Deva Cassel is a perfect ambassador of the Italian luxury brand. In June 2019, she attended the Dolce & Gabbana men’s fashion show Spring/Summer 2020 in Milan. She will most probably star in future ad and beauty campaigns of Dolce & Gabbana.

(Above) Dolce Shine celebrates the Italian joy of life with sandalwood, musk, jasmine, citrus blossom, grapefruit and mango.


After Emilia Clarke and Kit Harington, two stars of the fantasy drama series Game of Thrones who starred in Dolce & Gabbana fragrance campaigns in 2018 and 2019, Deva Cassel is the new face of the Italian luxury brand.

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